Packaging Insights from PackQueen

Expert tips, ideas and inspiration to elevate your packaging and grow your business.

Food Packaging for Cafés, Bakeries and Counter Service - PackQueen
bakery-packaging

Food Packaging for Cafés, Bakeries and Counter Service

By Monique, Founder of PackQueen · Food Packaging Strategy · 10 min read 3 Things You'll Take Away From This Article ➡ Café and bakery packaging needs to work at pace. At 200 transactions before ...

christmas-packagingFood Packaging for Christmas: Hampers, Gift Sets and Seasonal Presentation Done Right - PackQueen

Food Packaging for Christmas: Hampers, Gift Sets and Seasonal Presentation Done Right

By Monique, Founder of PackQueen  ·  Packaging Strategy  ·  8 min read 3 Things You'll Take Away From This Article ➡ Christmas food packaging is a purchase decision, not just a logistics decision...

custom-food-packagingFood Packaging for Gifting and Special Occasions - PackQueen

Food Packaging for Gifting and Special Occasions

By Monique, Founder of PackQueen · Food Packaging Strategy · 10 min read 3 Things You'll Take Away From This Article ➡ In food gifting, packaging is not secondary to the product — it is half the ...

Design & Packaging TipsWhy Sustainable Packaging Is Now a Purchase Decision Factor for 68% of Australian Shoppers - PackQueen

Why Sustainable Packaging Is Now a Purchase Decision Factor for 68% of Australian Shoppers

By Monique, Founder of PackQueen  ·  Packaging Strategy  ·  8 min read 3 Things You'll Take Away From This Article ➡ Sustainable packaging has crossed from nice-to-have to purchase driver. For th...

custom-food-packagingHow to Choose the Right Food Packaging for Your Product: A Category-by-Category Guide for Australian Food Businesses - PackQueen

How to Choose the Right Food Packaging for Your Product: A Category-by-Category Guide for Australian Food Businesses

By Monique, Founder of PackQueen · Food Packaging · 8 min read 3 Things You'll Take Away From This Article ➡ There is no single 'right' food packaging — but there is a right packaging for your sp...

Design & Packaging TipsIs Your Ecommerce Packaging Ready for Peak Season? A Pre-November Checklist - PackQueen

Is Your Ecommerce Packaging Ready for Peak Season? A Pre-November Checklist

By Monique, Founder of PackQueen  ·  Packaging Strategy  ·  8 min read 3 Things You'll Take Away From This Article ➡ Peak season packaging failures are almost entirely predictable — and preventab...

custom-food-packagingFood Packaging for Farmers Markets and Pop-Ups: How to Look Professional Without a Big Budget - PackQueen

Food Packaging for Farmers Markets and Pop-Ups: How to Look Professional Without a Big Budget

By Monique, Founder of PackQueen · Food Packaging · 8 min read 3 Things You'll Take Away From This Article ➡ Farmers market and pop-up packaging has one job that all other food packaging doesn't:...

conference-packagingCalico Bags for Retail: How to Use Them as a Brand Marketing Tool, Not Just Packaging - PackQueen

Calico Bags for Retail: How to Use Them as a Brand Marketing Tool, Not Just Packaging

By Monique, Founder of PackQueen  ·  Packaging Strategy  ·  8 min read 3 Things You'll Take Away From This Article ➡ Custom calico bags are one of the highest-ROI brand marketing tools available ...

cake-packagingMother's Day Food Gifting: How to Package Sweet Treats That Feel Like a Luxury Gift - PackQueen

Mother's Day Food Gifting: How to Package Sweet Treats That Feel Like a Luxury Gift

By Monique, Founder of PackQueen · Food Packaging · 8 min read 3 Things You'll Take Away From This Article ➡ Mother's Day is the single most important gifting opportunity of the year for Australi...

Design & Packaging TipsTissue Paper Trends 2026: The Patterns and Prints Australian Brands Are Loving Right Now - PackQueen

Tissue Paper Trends 2026: The Patterns and Prints Australian Brands Are Loving Right Now

By Monique, Founder of PackQueen  ·  Packaging Trends  ·  8 min read 3 Things You'll Take Away From This Article ➡ Tissue paper has moved from afterthought to brand statement. In 2026, the most t...

coffee-packagingCustom Standup Pouches: The Food Packaging Format That's Taking Farmer's Markets and Retail Shelves by Storm - PackQueen

Custom Standup Pouches: The Food Packaging Format That's Taking Farmer's Markets and Retail Shelves by Storm

By Monique, Founder of PackQueen · Food Packaging · 8 min read 3 Things You'll Take Away From This Article ➡ The custom standup pouch has become the go-to packaging format for artisan and special...

Design & Packaging TipsThe Rise of Eco-Mailers: Why Sustainable Mailer Boxes Are Winning on TikTok and Instagram - PackQueen

The Rise of Eco-Mailers: Why Sustainable Mailer Boxes Are Winning on TikTok and Instagram

By Monique, Founder of PackQueen  ·  Packaging Strategy  ·  8 min read 3 Things You'll Take Away From This Article ➡ Eco-mailers have become one of the most shared packaging formats on social med...

cookie-packagingCustom Cookie and Macaron Boxes: How Premium Packaging Justifies Premium Pricing - PackQueen

Custom Cookie and Macaron Boxes: How Premium Packaging Justifies Premium Pricing

By Monique, Founder of PackQueen · Food Packaging · 8 min read 3 Things You'll Take Away From This Article ➡ Premium cookie and macaron packaging is the mechanism that makes premium pricing stick...

Design & Packaging TipsSpring Refresh: How to Update Your Packaging for the Gifting Season Without a Full Rebrand - PackQueen

Spring Refresh: How to Update Your Packaging for the Gifting Season Without a Full Rebrand

By Monique, Founder of PackQueen  ·  Packaging Strategy  ·  8 min read 3 Things You'll Take Away From This Article ➡ Spring is the most overlooked packaging opportunity in the Australian retail c...

bakery-packagingCustom Carry Packs: Why Your Food Business's Most-Seen Packaging Should Also Be Your Best-Looking - PackQueen

Custom Carry Packs: Why Your Food Business's Most-Seen Packaging Should Also Be Your Best-Looking

By Monique, Founder of PackQueen · Food Packaging · 8 min read 3 Things You'll Take Away From This Article ➡ The custom carry pack is the most visible piece of packaging your food business produc...

Design & Packaging TipsCustom Donut Boxes: The Small Investment That Turns First-Time Buyers Into Regulars - PackQueen

Custom Donut Boxes: The Small Investment That Turns First-Time Buyers Into Regulars

By Monique, Founder of PackQueen · Food Packaging · 8 min read 3 Things You'll Take Away From This Article ➡ A custom donut box is not just packaging — it's your most cost-effective customer rete...

Design & Packaging TipsThe Small Business Packaging Playbook: From First Order to Scalable Brand Identity - PackQueen

The Small Business Packaging Playbook: From First Order to Scalable Brand Identity

By Monique, Founder of PackQueen  ·  Packaging Strategy  ·  8 min read 3 Things You'll Take Away From This Article ➡ Your packaging strategy should grow with your business — not hold it back. Thi...

cake-packagingCustom Cake Boxes: How to Make Your Brand Part of Every Celebration - PackQueen

Custom Cake Boxes: How to Make Your Brand Part of Every Celebration

By Monique, Founder of PackQueen · Food Packaging · 8 min read 3 Things You'll Take Away From This Article ➡ A custom cake box doesn't just carry the cake — it carries your brand into the most me...

Design & Packaging TipsWhy Finding the Right Packaging Supplier Is One of the Hardest Things About Growing a Small Business - PackQueen

Why Finding the Right Packaging Supplier Is One of the Hardest Things About Growing a Small Business

By Monique, Founder of PackQueen  ·  Packaging Strategy  ·  8 min read 3 Things You'll Take Away From This Article ➡ Packaging expectations for small businesses have risen dramatically. What was ...

bakery-packagingCustom Food Trays: How Australian Caterers, Cafés and Retailers Are Winning on Presentation - PackQueen

Custom Food Trays: How Australian Caterers, Cafés and Retailers Are Winning on Presentation

By Monique, Founder of PackQueen · Food Packaging · 8 min read 3 Things You'll Take Away From This Article ➡ A custom food tray is one of the most commercially powerful packaging upgrades availab...

Design & Packaging TipsHow to Build a Profitable Subscription Box Business: Packaging, Logistics and Retention - PackQueen

How to Build a Profitable Subscription Box Business: Packaging, Logistics and Retention

By Monique, Founder of PackQueen  ·  Packaging Strategy  ·  8 min read 3 Things You'll Take Away From This Article ➡ Subscription box packaging is a product in itself, not just a container. For s...

Design & Packaging TipsCustom Pizza Boxes: Why Your Logo on Every Box Is the Best Marketing Investment You're Not Making - PackQueen

Custom Pizza Boxes: Why Your Logo on Every Box Is the Best Marketing Investment You're Not Making

By Monique, Founder of PackQueen · Food Packaging · 8 min read 3 Things You'll Take Away From This Article ➡ Custom pizza boxes are the highest-reach marketing channel most pizza operators have n...