My business started in 2016 when I noticed the demand for contemporary, high quality cakes and dessert options for private events. It also started at a time in my personal life where I needed more flexibility to care for my young sons, and my husband's work commitments - something my then corporate job didn't offer.
This is how owner Lauren Oliver describes her other baby, Blue + Ruby Cake Art: We love bringing #thesweetestcelebrations to life through contemporary cakes and sweet things, she adds.
What does she love most about the business?
I absolutely LOVE being a sweet part of special times in people's lives. I'm so lucky to be in the business of happiness - birthdays, baby showers, bridal showers and weddings. Knowing that my cakes will be featured in photos and enjoyed at events makes me so happy, she gushes.
How does PackQueen factor in to all of the business ins and outs and what is her cake boxes spotlight?
Lauren favours the Square 82mm and Rectangle 6 gift boxes in smooth white with clear lids along with the White Food Grade Tissue Paper - 430 x 660mm.
My business is all about a high standard of quality, along with a contemporary, minimalist look. PackQueen's range of boxes, especially their cookie boxes with clear lids, are a perfect example of the quality and style I'm looking to offer my clients.
Blue + Ruby Cake Art is living the sweet life and we're here for it! Now, we're waiting for hear from you! Tell us all about your business venture and be featured next.
